Rickrolling is an Web prank or meme involving an sudden look of the music video for the 1987 Rick Astley music “By no means Gonna Give You Up”. Victims are sometimes tricked into clicking on a hyperlink that seems to result in a unique video or content material. As soon as clicked, the Rick Astley video begins taking part in as an alternative.
Rickrolling grew to become widespread within the mid-2000s and has since turn into a widespread Web phenomenon. It has been utilized in quite a lot of contexts, from private pranks to large-scale publicity stunts. In 2008, for instance, the official web site of the British Prime Minister was rickrolled.